Donor Development and Retention: Increase Donor Satisfaction
| Details | |
|---|---|
| Date: | March 2, 2010 |
| Location: |
Center for Nonprofit Excellence: 323 West Broadway Louisville, KY 40202 Room Location: Green Room |
| Start Time: | 9 a.m. |
| End Time: | 11 a.m. |
| Price: | $45.00 for members. $65.00 for non-members. |
| Category: | Fund Development |
Learn how you can maximize your donor satisfaction! Did you know that the cost of acquiring a new donor can be as high as $1.50 for every $1 given?
Keep your donors happy by showing that they are valued and appreciated. Jennifer Humphreys, Director of Leadership Giving at Metro United Way, will share her experience in using information that you already have to build your donor relationships. Recognize what kind of donors you have and tailor your message to them. Go beyond demographic categories and begin your stewardship from the very first gift.
Increasing your donor satisfaction means higher retention, more repeat giving, increased gift size, and turns your donors into advocates for your organization. Donor management is among best way to get and keep the resources you need.
Participation in "Donor Development and Retention" is applicable for 2.0 points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.
Getting to the Center for Nonprofit Excellence (CNPE) is easy. We are located on the south side of downtown Louisville, KY in the restored ArtSpace building located at 323 West Broadway. You may enter ArtSpace just left of the Brown Theatre marquee. Signage will direct you to the training classroom location. CNPE encourages all its visitors to access public transit as there are several convenient TARC bus routes within a short walk of our location. To find the TARC ride nearest you visit, www.ridetarc.org.
Are you a cycling guest? Bring your bicycle to the fifth floor for storage during your visit.
Should you drive to our location, there is ample parking within a two block radius including structures, surface lots and metered spaces. Due to the economic realities we all face, the Center for Nonprofit Excellence will be unable to validate parking. While we regret this financial necessity, we need to expend all of our resources where they matter most -- toward the highest level of quality services possible.
Instructor Info
Instructor Name: Jennifer Humphreys
